Wednesday, October 26, 2016

Dear Sir/Madam

Advertising to specific target groups relevant to your business is an art form of its own, as the divergence loss can often be surprisingly big. We offer you the possibility to hit the gay fetish market dead on.

sadOsam is an online fetish magazine which started taking off in January after its testing phase last fall. It already counts over 110‘000 page visits every month and its hits are steadily rising.

The fetish scene is rising from a hidden underground movement to an accepted main stream cultural phenomenon. People all around the world are discovering and celebrating their kinky side and want to learn more and connect with the community. Therefore there are many homepages about fetish and BDSM. However, most of them either are “private entertainment” websites, dating portals, regional association groups or private pages. They often do only have limited advertising options. Our online magazine is different. We offer a variety of possibilities to you!

sadOsam provides our readers a mix of serious information, investigative reports, introspective interviews, lifestyle articles and entertainment publications relevant to the fetish scene. We are open to the diversity the fetish world offers and give our readers the chance to widen their horizons. We connect with the community and give them a voice by publishing various kinky artists’ work or interviewing key figures on the scene. It creates tremendous intereactions as anyone is welcome to contact us and show us their kink!

As an online magazine, we offer our advertisers multiple options to profit from that, from simple ad space to advertorials. And with our wide audience of fetish enthusiasts you reach a large group of potential customers.

Are you interested in benefiting from our success? Here you can find further information about sadOsam and its advertising possibilities. We will be happy to provide answer to any questions you may have, don’t hesitate to get in touch.

We are looking forward to working with you and building a stronger and better fetish community together.

Yours faithfully

FTpro & sadOsam team

INSIDER with vision

sadOsam is a magazine made by fetish lovers and sm enthusiasts for people with similar needs and interests. We are part of our own target group, know their desires and are aware of what we are writing, reporting, telling, showing and recommending.

It is our aim to become the leading information and entertainment online magazine for kinky fetish gays.

CONTENT – It’s the Mix

sadOsam is informative, sustentative, educationally, competent and sexy. We provide a comprehensive information about fetish and sm, entertain our readers, give inside views, we share knowlege and of course there is also some adult content. The section with information about health and sexual education is important for us too. It should be an interesting mix for newbies and experts. With our different services we want to be interesting for our readers but also for our partners and affiliates.

We retain our customers by regularly appearing, current, varied and interesting content. We want that our readers visit our online magazine repeatedly and cyclic.

PROFESSIONAL in place of grubby

With our online magazine available in two languages we focus on an international audience, especially on Europe and Northamerica.

We want to show aspects of the fetish and sm world with an integral mix of topics and services which is unique in the gay fetish online world.


sadOsam is a magazine dedicated to gay fetish lovers, sm enthusiasts and other interested people. As fetish information is more about the different fetishes than about the sexual orientation, we have also heterosexual and other readers as well.

Gays as target group are known as above-average financially strong and famous for their spending. Often the fetish and sm world attract above-average successful people, who feel free to live their desires openly or hidden.

On sadOsam you can advertise target-oriented to a spending and quality conscious group. As our partner you can profit by our penetration of this market.



Countries our Visitors come from

The majority of our readers are comming from high potential markets:

United States 30.27%
Germany 14.84%
United Kingdom 11.51%
Switzerland 4.7%
Canada 3.61%
Netherlands 3.35%
France 3.17%
Australia 2.42%
Italy 1.63%
Spain 1.54%



Your Ad on sadOsam (Magazine)

Advertising Rates (CPM)

Adverts are booked in blocks of 1‘000 impressions (at minimum 15‘000 impressions per order). Iimpression are the number of times your banner is shown (CPM = cost-per-mille of contacts).We do not have any maximum time period, so you will not have any risk concerning the success of our online magazine.

Your banner will appear in your booked position from a set of banner ads that randomly alternate when the pages loads.

Ad possiblites & positons

(1) Header

90 x 728 px

visible on ALL pages

CPM: € 15

(3) Sidebar 2nd

250 x 300 px

visible on start page & article pages

CPM: € 10


(2) Sidebar 1st

600 x 300 px

visible on start page & article pages

CPM: € 15

(4) Top of Article

90 x 728 px

visible on the top of all articles

CPM: € 12

Minimum purchase is 15‘000 impressions.

Base rate for setup (incl. 2 ad motives) 20 €
(The base rate will be dispensed with for orders over 30‘000 Impressions)

Fee for further advertisement motives 10 € (per motive)


Amount invoiced over 1’000 € 5% discount
2’000 € 10% discount
3’000 € 20% discount


We provide transparency! Our CPM advertise customers receive access to a reporting webpage, where they will be able to look up the counted impressions and hits of their advertisements at any time.

Impressions per day

shown by example of the 18.05.16 (with exclusive purchase of the ad space)

English Magazine:

T1:  614 impressions B1:  1‘671 impressions
T2:  606 impressions B2:  1‘697 impressions

German Magazine:

T1:  105 impressions B1:  544 impressions
T2:  124 impressions B2:  674 impressions

If various ads rotate in one position, the impressions will be divided between those adverts.

Our advertisement administration system, based on Google-Analytics recognizes bots and will not count them.

Advertisements will only count if they are shown. Should the same ad be shown during 30 seconds through changing the page, then the second immediate ad will not be counted. For example:

18.05.16: Page views English Magazine: 2560 100%
Impressions T1/B1: 2285 89%
Impressions T2/B2: 2303 90%

Advertising Features, Editorials & Media Partnership

You will achieve the most attention and success for your event with a mix of equated advertisements and editorial articles, integration in our social media channels and so on… Should you be interested, please contact us per e-mail (team(at), so we can discuss our collaboration together.

Be more visible in the Kinky City Guide

The basic entry of your venue in the sadOsam Kinky City Guide is free.

(A) Photo/Logo & Info Text

Stand out from all others. Show who you are with a photo/logo (300×200 px) and a infotext of 250 letters.

Launch price: 120 € / Year

(Take a look –> Bar Männerzone im City Guide Zürich)

As city guide advertising customer you will, upon request, receive access to a tool where you can enter your events in the fetish agenda by yourself..


Advertising (right column)

Advertise your company, your event or organisation on individual city guide pages of the cities, regions or countries. There are two different formats in our offer.

Launch price:

(B) 300 x 600 Pixel: 400 € / Year

(C) 300 x 250 Pixel: 250 € / Year

(CG) 300 x 250 Pixel visible on all City Guide pages (price on request)

You can advertise on several individual pages or on all pages of the city guide at once.

Your Event on sadOsam

Basic Entry Free

Entries of events in the fetish agenda are free. Our advertisers receive upon request the possibility to enter their events independently. THe free basic entries include date, location, place, and a link to the homepage of the host. (Form to submit an event)

Picture | Flyer | Stopper in calendar view

With a picture your event will be even more visible in the calendar view (not the city guide), so you can enjoy more attention from the viewers. You can of course also place other , event-unrelated stoppers on your wished dates.

Launch price: (S) 20 € / Stopper

(Should you want to place more than one stoppers at once, we can offer you an attractive package price.)


Contact us …

Fields marked with an * are required



Josefstrasse 150
CH-8005 Zürich


+41 76 253 18 91

skype: sadOsam


We speak English.

Wir sprechen Deutsch.

Hablamos el español.

Nous parlons le français. is hosted in the Netherlands.

Terms & Conditions

  1. Materials for an Advertisement must be provided no later than the deadline specified in the appropriate rate card and, for Advertisements on the Websites, in accordance with the Website technical specification
  2. FTmedia may, without any responsibility to the Advertiser, reject, cancel or require any Advertisement to be amended that it considers unsuitable or contrary to these Terms and remove, not print, suspend or change the position of any such Advertisement.
  3. The Advertiser guarantees to FTmedia that:
    any information supplied in connection with the Advertisement is accurate, complete, true and not misleading;
    it has obtained the consent of any living person whose name or image (in whole or in part) is contained in any Advertisement;
    the Advertisements are legal, decent, honest and truthful, are not contrary to the provisions of any applicable law, regulation or code of practice and do not infringe the rights of any person (including any person‘s intellectual property rights);
    all Advertisements submitted for publication online will be free of any viruses and no Advertisement will cause an adverse effect on the operation of the Website(s).
  4. Where the Advertiser is an advertising agency or media buyer, the Advertiser guarantees that it is authorised by the advertiser of a product or service to place the Advertisement with FTmedia and the Advertiser will compensate FTmedia for any claim made by such advertiser against FTmedia Payment
  5. All Advertisements are accepted on the basis that they will be paid for at the applicable rates set out in the applicable rate card on the date of publication. Any changes to the rates will take effect immediately. However, any changes to the applicable rates will not apply to any orders made prior to the date of such change. The payments will be made on the basis of our terms of payments and cancellation policy, as published in the applicable rate card. Online Advertisements
  6. FTmedia cannot guarantee the number of impressions. In the event the number of impressions during the campaign period is less than the impressions booked by the Advertiser, FTmedia shall continue to serve the Advertisements after the end of the campaign period until the number of booked impressions is reached.
  7. In the event advertising copy is received after midday on the day before an Advertisement is due to be published, the number of impressions booked will be reduced on a pro rata basis for every 24 hours that the copy for the Advertisement is supplied after this deadline. For example, if copy is provided 2 days late for a campaign that is due to serve 100,000 banners in a 10-day period, the number of impressions will be reduced by 20,000. There will be no reduction in the fee payable. Liability
  8. FTmedia accepts no responsibility for any interruption or delay the Advertiser experiences in delivering any Advertisement copy to FTmedia or any loss or damage to any Advertisement copy or any other materials. The Advertiser guarantees that it has retained sufficient quality and quantity of all materials supplied to FTmedia as specified in the applicable rate card.
  9. If a booked Advertisement is not published at all solely due to a mistake on FTmedia ‘s part, FTmedia will try to offer an alternative publication date(s). If the alternative date(s) is not accepted, the original booking will be cancelled and the Advertiser shall be entitled to a full refund if the Advertiser has paid in advance for the Advertisement. This shall be the Advertiser‘s sole remedy for failure to publish the advertisement.
  10. If the Advertisement as published by FTmedia contains a substantial error solely due to a mistake on FTmedia ‘s part, FTmedia shall, on request, re-publish the Advertisement at no additional cost to the Advertiser. FTmedia shall not be responsible for repetition of errors and it is the Advertiser‘s responsibility to inform FTmedia of any errors and provide any necessary assistance to FTmedia to prevent a repeat of the error. Liability of the Advertiser
  11. The Advertiser will fully reimburse FTmedia for all claims, losses or expenses arising as a result of any breach or failure to perform of any of these Terms and/or the use or publication of the Advertisement by FTmedia in accordance with these Terms. Rights
  12. FTmedia owns the copyright in all Advertisements written or designed by it or on its behalf.

Zürich, April 2016

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